Brand Identity for the Ulman Foundation’s signature event Screw Cancer Brew Hope.
Screw Cancer Brew Hope is an unforgettable afternoon full of great brews, fine wine, delicious food, raffles, games, and more! It’s the most fun you can [legally] have while supporting a great cause! This project consisted of creating the visual identity of the event, along with signage, posters, social media graphics, and photography.
Commemorative glasses with the event’s logo were provided to all who attended.
Instagram Story Templates
Templates for Instagram stories were distributed to members of the Ulman community to promote awareness about the event and ticket sales. Bright color variations kept the design looking fresh and exciting while feeling personalized.
Community Awareness and Involvement
Screw Cancer Brew Hope was intended to be a family friendly community event! Bright, colorful posters were distributed around local neighborhoods to promote awareness and community involvement.
Mission Moment Activation
Gift card sleeves were provided at the event as an opportunity for guests to engage with Ulman’s mission by writing encouraging notes to young adult cancer patients. Gift cards were later distributed to patients at hospitals and infusion centers.
Impact Testimonials
Lawn signs were placed throughout the venue to show the impact of the Ulman Foundation on former and current clients. Signs featured testimonials from patients sharing their experiences and involvement with the Ulman Foundation.
Event Photographs
